Archive for January 18, 2007

Complexity Bias

The simplest object in a complex set has the greatest apppeal.

Example:

Despite the fact that 1 cubic mile of oil is in reality comprised of billions of parts making it more complicated than say 52 power plants, it’s the one lump sum combined with time that makes it more appealing.

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January 18, 2007 at 6:15 pm Leave a comment

links for 2007-01-18

January 18, 2007 at 3:21 pm Leave a comment


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