Things that don’t work: Adwords for tech

So a few weeks back I had an idea, why not advertise Kompakt lps on gemm.com using my seller number? Anyway, after putting the ads in I found out my originally qouted 1 cent a click price was upped to about 30 cents per click in order to get my adds to even show up on google. After upping the ads, I was assured several times that my ad’s text sucked (and hey maybe it does), but long story short. They’ve been running like 2 weeks. Granted that for every 2,000 something hits for Michael Mayer I’m only getting 4 click throughs a day, but here the’s problem: I’m losing about $1.02 per day. But how much have I made so far? Nothing. My gemm.com account hasn’t registered a single sale in 2 weeks. In fact, even if I made 1 sale every few days it still wouldn’t off-set the cost of the advertising (and that’s at what 30 cents per click?).

So despite all the talk about the “long tail” or whatever, it still ain’t cheap enuff to support it.

peace,

A